Think Pink: Spring/Summer's Standout Color
From runways to vacation spots, pink continues to take over.
From bright to millennial pink, designers and brands like Simone Rocha, Boss, Versace, Prada, Miu Miu, and Loewe are on the consensus. Pink is in. A calming color, pink is associated with flowers, femininity, and romance. As the trend is getting momentum, see how it extends outside the Spring/Summer runway.
Valentino's latest #ValentinoDiVas campaign features South Korean actress Son Ye-Jin wearing an oversized button-down shot in the streets of Seoul, making the push that bright pink is street style approved.
What a coincidence that this season's color coincides with the bloom of renowned shibazakura (pink moss) found in Takinoue Park in Hokkaido, Japan. Between May and June, the moss covers the entire 10,000 m² park.
La Muralla Roja, Spanish for 'The Red Wall,' is a housing project located within the La Manzanera development in Spain's Calpe designed by architect Ricardo Bofill. Inspired by the Mediterranean tradition of the casbah, the striking colors of pink, red, blue, and orange are selected to complement nature's purity. You can check out the location by booking a stay via Airbnb.
Swedish designer Gustaf Westman is known on Instagram for his toy mirrors and table in whipped cream. He favors a muted color palette in his designs. His covetable piece is the Curvy Mirror: a reflective surface encased in curvy blush pink. This mirror is inspired by the Ultrafragola, a curvaceous, illuminated mirror designed by Memphis Group founder Ettore Sottsass.
New York-based design company Cold Picnic's latest rug collection, titled The Goldfish, includes a pale pink with golden olive, peach, black, and cherry hand-tufted rug called A Village Under Water. Cold Picnic designs are reflective of the times, using traditional crafts with modern sensibilities.
Bea Bongiasca's pieces can be considered art pieces. Her You Are So Vine! collection features twisted and curled, tendril-like rings and earrings in enamel with semi-precious stones. Entirely handmade in Italy, the pieces come in fun colors (including coral pink, of course) but also feature designs that are quirky yet have a classic touch. While she sells mostly online via her own website plus Net-a-Porter and Moda Operandi, her physical store is based in Milan and is described as an all-pink jewel box.
Hong Kong-based cake studio, Murder Cake, is known for its cherub jelly cake: a glossy heart-shaped cake with a three-dimensional baby angel. Described as kawaii and experimental, these pink (though other colors are also available) confections are borderline cute and goth.
