Dior Addict Lip Glow is the kind of product beauty legends are made of. Launched as a trailblazer in the world of hybrid makeup, this PH-activated balm has set the gold standard for natural-looking, radiant lips. Often imitated but never equaled, it remains the go-to for anyone seeking a subtle, personalized flush of color.
Now, under the guidance of Peter Philips, Creative and Image Director for Dior Makeup, this icon is stepping into a new era. The 2025 reimagining enriches its signature cool tones with warm undertones, giving every lip a unique and radiant glow. Formulated with 97% natural-origin ingredients, Dior Addict Lip Glow not only enhances the lips’ natural color but provides a nourishing touch that lasts all day.
Philips describes this evolution as a “timeless, caring, and yummy” range of shades. His vision introduces two groundbreaking hues that are already setting the beauty world abuzz. The ethereal 078 Icy Blue transforms into a fresh pink upon contact with your lips, while 203 Citrus, a cheerful yellow sorbet, shifts into a vivid coral. These shades, alongside 18 other soft and vivid tones, create a vast, playful color universe where every individual can discover their perfect match.
Behind the scenes, Dior Addict Lip Glow’s formula is a skincare marvel. Cherry oil’s “Moisture Lock” technology forms a protective barrier to keep lips hydrated for 48 hours, while shea butter and sunflower wax provide unparalleled softness. Fine lines appear smoothed, and lips feel plump and revitalized as if cocooned in luxury.
The transformation of Dior Addict Lip Glow isn’t limited to the formula or shades. The case has been elevated into a couture masterpiece, with its transparent pink silhouette adorned in the Dior Oblique logo and metallic silver detailing. Even the balm’s bullet now carries Dior’s signature engraved silver pearl—a subtle touch that underscores its status as a luxury essential.
Adding to the allure, Dior’s latest campaign brings the balm’s magic to life. Featuring Jisoo, Willow Smith, and Anya Taylor-Joy, the visuals capture the product’s audacious spirit. From pastel-hued bubbles to shimmering, glowing textures, each muse reveals a different facet of Lip Glow’s charm. Jisoo showcases the sensorial pleasure of its ultra-moisturizing texture, Willow embraces its radiant subtleties, and Anya explores the transformative power of its warm and cool shades.
Whether worn alone for a natural finish or layered beneath other lipsticks as a base, Dior Addict Lip Glow is as versatile as it is luxurious. It’s a beauty staple that bridges the gap between self-care and high fashion, offering a moment of indulgence every time you reach for it.